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Q. What is Digital
Advertising?
A. It is the use of
digital technology to
distribute information by
way of electronic displays
placed in various business
locations (Affiliates).
Digital Advertising is an
alternative means of
advertising your products
and/or services to
potential clients at a
lower cost than many of
the other forms of
advertising such as --
daily newspapers, TV,
Radio, monthly flyers,
etc.
Q. How does the cost of
Digital Advertising
compare with other forms
of advertising such as
Newspapers, TV and Radio,
Monthly. Weekly Magazine,
etc?
A.
For example, purchasing an
advertisement in a
monthly magazines, etc
can cost you as much as
$600 or $700 a month. TV
and Radio can cost in the
thousands depending on
your target audience (s),
length, the time of day
and frequency played, and
the number of days/weeks
or months your
advertisement runs. The
alternative:
Inner Circle Enterprises,
LLC (ICE, LLC)
offers, as an example, you
the opportunity to
advertise a 15 second ad
at several locations for
less than $1,800 for a
whole year. Yes, you read
it right -- less than
$1,800 per a year.
Q. How much does the
equipment cost my
business?
A. There is no charge to
the Affiliate owner at all.
ICE will install and
maintain the equipment and
all the content placed on
the sign.
Q.
What is my responsibility
for the equipment
installed in my Affiliate?
A.
Contact a representative
for this information. They
can better assist you.
Q.
What is a network?
A.
It is a group of digital
signs in a particular
geographic area.
Q.
What is an Ad spot?
A.
It is a 15 second block of
time your advertisement
fits into for viewing at
Affiliates.
Q.
What is a Affiliate?
A.
A business location where
people visit and the
placement of ads are
displayed on digital
signs.
Q.
What is Viewership?
A.
It is the number of people
who visit a Affiliate location
and view your ad being
displayed on the digital
sign.
Q.
What is Flexible Ad
Placement?
A.
It is the placement of
your Ad on one or multiple
locations. The client
chooses where the Ad is
displayed to “Target” the
specific customers they
wish to attract to their
product or service.
Q.
What is Targeted
Marketing?
A.
The choice, based on the
advertisers needs, to
place the ad to "target" a
specific area or
clientele.
Q.
What is Increased Client
Brand Awareness?
A.
The client can display
their logo, product or
service on our signs.
Through the network of
signs, more people
recognize your company.
Q. How can the
help my business?
A.
The sign has a wide range
of in store advertising
benefits. It will boost
sales of new products,
provide a new venue for
upcoming store events,
flash new coupons,
increase customer stay by
providing customers
additional information,
via the
. It can assist you
in welcoming customers by
adding a new dimension the
your store, as it could
also reduce customer's
perceived waiting time.
Q.
What other businesses are
using digital sign
technology?
A.
Wal Mart, The Gap, Best
Buy, and many others. The
ICE network is designed to
be placed in small to
medium size businesses to
produce the same effect as
large corporations.
Q.
What are the requirements
to place Ads on the
digital signs in the
network?
A.
Contact a representative
who will be happy
to assist you with your
needs.
Q.
What are the requirements
of being a Host (Affiliate
Owner) on the ICE digital
sign network?
A.
Contact a representative
who will be happy to
assist you with your
needs.
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